Chatbots are fast replacing apps for some good reasons listed by Forrester’s survey — reduce costs and labor inefficiencies, increase user experience and easy scalability and technology integrations. A chatbot in simple words is a computer program which conducts a conversation via visual, auditory or textual methods.Chatbots usually sit within instant messaging apps. It is also predicted that 80% of businesses want to deploy chatbots by 2020. The driver is ‘conversational interactions’.
Chatbots are designed to solve different functionalities in different industries.In fact, they are used in different ways, within a single enterprise: classifying the needs into B2C, B2B, and B2E. They allow people to converse with a virtual agent and interact until a certain aspect is resolved. The adoption of chatbots, both in the consumer and enterprise worlds is on the rise. This further raises the need to build more and more relevant chatbots.
To build a chatbot that serves your purpose requires you to own three pieces: Strategy, Training, and Deployment. Chatbot strategy is the blueprint that is specific to your enterprise. Using this, you need to equip your team with the right set of know-how and skills to build and deploy a chatbot into your enterprise. Focused workshops, specific to the IT team is a good way to start implementing the chatbot strategy, Deployment includes developing a chatbot and implementing it across the organization.
However, to build chatbots, using the right environment makes all the difference.